In 2006, Norman Solomon wrote War Made Easy: How Presidents and Pundits Keep Spinning Us to Death. His book detailed the information tactics the American government uses to launch wars.
War Made Easy has been such an influential book that it has now been made into a movie of the same name. You can view it here or you can order a copy of the DVD here.
I was able to attend a viewing of “War Made Easy” last Saturday night at the National Conference for Media Reform in Minneapolis (NCMR2008). This crisply edited movie was narrated by Sean Penn. Much of what keeps this movie engaging are the dozens of carefully chosen news media clips generated during various American wars for the past 50 years, including large numbers of videos clips from the Vietnam war and the Iraq occupation. The magic of “War Made Easy” is that the directors carefully edited and arranged these clips to show us that nothing much has really changed: If an American president has decided that he wants to go to war, the watchdog American media is likely to become a lapdog and we will inevitably go to war.
Following the screening of “War Made Easy,” I attended a discussion of the movie led by media critic Norman Solomon and the co-director and producer of the movie, Loretta Alper. The following morning, Ms. Alper granted me the opportunity to interview her further regarding the making of “War Made Easy.”
Whenever we Americans go to war, we get there through a well-documented series of stages. As I watched “War Made Easy,” I saw better than ever that these stages are entirely predictable in the context of America’s warmongering ways.
Perhaps this characterization of America sounds too shrill, but just look around. The evidence is everywhere that war is a sport in America just as sports are warlike. Our TV shows and movies overflow with violence as a first-rate method of dealing with conflict. The toys we foist on our boys extol violence as the most obvious way of settling disputes. We challenge each other with statements like “support the troops,” no matter what those troops are doing (and see here ). We are all too ready to invoke the word “war,” because that word triggers a ready-made conceptual frame for freely and guiltlessly expressing ourselves with bullets, bombs and blood. In America, this frame of war is such an incredibly effective filter that we proceed to consider only the “benefits” of war and we ignore the massive damages inflicted on both war-zone civilians and upon millions of Americans (and see here).
For most Americans, it is difficult to see that we are truly a nation of warmongers. After all, we are so absolutely used to being the way we are that even the most obvious things have become difficult to see. As George Orwell once noted, “To see what is in front of one’s nose needs a constant struggle.”
Before seeing “War Made Easy,” I was already familiar with the FAIR study documenting the manner in which our media rolled over rather than risk being accused of being unpatriotic. How much does the media roll over? So much so, that Americans see only an extremely filtered set of images representing the war. We see pictures of happy soldiers shipping out to “do their duty.” Pictures of dismembered civilian children are much too inconvenient for American patriotism, however.
Yes, Americans have become warriors looking for wars. America is a place where the thinnest of excuses will get the whole war machine revved. It is one of the points made by “War Made Easy” that America is gasoline needing only a small spark of an excuse to get us exploding off to war. Almost any excuse will do, it seems, and it doesn’t matter whether that excuse entirely false. In the 1960s, all it would took was the Gulf of Tonkin incident, an incident which never actually happened at all (based upon a recently declassified NSA document and other evidence). Nonetheless, the claim of the Gulf of Tonkin incident opened the floodgates to the American military buildup in Vietnam.
In 1993, all it took was a few well-placed public officials to stir up worries about “weapons of mass destruction” that didn’t exist. At that point, the confirmation bias and the herd instinct take over. How warped has our national perspective become? Whatever any perceived outsider does, we will see in the worst possible light and we will make damned sure that every other American becomes equally xenophobic. When this level of dysfunction occurs in an individual, we call that individual mentally ill. When it occurs nationwide, we call it “patriotism.”
The above observations are necessary prelude to my understanding of “War Made Easy.” I needed to consider these issues because of a question I had trouble getting past: Why isn’t going to war easy for most countries other than the United States? One obvious answer is that most other countries have not invested in a massive military infrastructure. The U.S. is physically able go to war at the push of a button, while most other would first require a long-term military buildup. The next obvious question, though, is why most other countries have not invested in their military might to the same extent as the United States. My unfortunate conclusion is that the U.S. has a warmonger mentality. When the President of the U.S. says we need to go to war, the citizens are already half-primed to agree. This would not be the case with, for example, the Prime Minister of Norway.
“War Made Easy” is an illustration of the predictable steps that will occur as soon as the spark of a false threat hits the gasoline of American militaristic exceptionalism. We see this same pattern over and over. Here are some of the predictable steps that occur when an American president presses for war. All of these are well substantiated by “War Made Easy.”
I. Public dialogue becomes simplistic. Consider Pat Buchanan’s warning that “When the war begins, the debate ends.” The media clips offered by “War Made Easy” substantiate the claim that once war is under way, there is no more media coverage for the rationale for the war, but only for the progress of the war. Once war is under way, it is produced like a TV show. The information from the war zone is tightly controlled by the government. The media does not protest this tight control, because it desperately craves the access and the market share. Therefore, whatever labels the government gives to a battle or a war (e.g., “Shock and Awe”), the media readily embraces it.
II. The President’s case for war is always built upon deception; the official story is false or it omits numerous key facts. Instead, the case is made primarily upon spin.
III. Americans are portrayed as “reluctant fighters.” We’d rather not go to war, but circumstances are allegedly forcing our hand. (more…)