The palpable idiocy of the new best-selling book: “The Secret”

Here’s a good way to save yourself $23.95: Don’t buy The Secret.  It’s not that I’m against secrets in general, it’s just that I want to spare you from wasting your money on a hot new book called “The Secret,” a book that has hit a new low in shallow, self-absorbed and insipid hype.  There is almost nothing in this book worth reading, which is a pretty amazing thing to say about a a book that is featured prominently at Borders and other large bookstores.  It’s has even become the number one best selling hardcover advice book according to the NYT.  And why wait to make it into a movie?  Truly, why wait?

I don’t know much about Rhonda Byrne, the author, or her gaggle of “great writers, leaders, philosophers, doctors, and scientists.”  Byrne presents an unlikely image of a sage.  She attempts to strike a pensive blonde pose on that the inside flap, yet obliviously presents herself as strained, contorted and out of her element. Much like her book.  Or am I too contaminated by the shallow, self-absorbed and insipid hype that one finds wrapped in that beautifully designed book jacket? Truly, the book jacket is gorgeous, though you would get equally helpful advice (perhaps more) by trying to “read” a Persian rug.

You’re impatient, though.  You want the goods.  Here they are: What can you say about a book based on the following premise: “Everything that’s coming into your life you are attracting into your life.  …

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Ignorance is bliss-or is it?

Sometimes I wish I believed in prayer.  I wish that I could plead, I wish that I could sacrifice, I wish that I could count beads or light a flame and a great omnipotent being would be coerced or convinced to grant my desire.  Some people think that you can pray for anything and that sometimes those prayers are granted.  They pray for trivial things, such as a new house, a car, for air in a nearly flat tire, or that they won’t be late for work.  My favorite example of this is expressed well in the old Janis Joplin’s song, “Oh Lord, won’t you buy me a Mercedes Benz”.  For those of you too young to remember Janis Joplin, her gravelly voice belting out those words was unforgettable.  The lyrics are:  

“Mercedes Benz”

 Oh Lord, won’t you buy me a Mercedes Benz?
My friends all drive Porsches, I must make amends.
Worked hard all my lifetime, no help from my friends,
So Lord, won’t you buy me a Mercedes Benz ?  

Oh Lord, won’t you buy me a color TV ?
Dialing For Dollars is trying to find me.
I wait for delivery each day until three,
So oh Lord, won’t you buy me a color TV ?  

Oh Lord, won’t you buy me a night on the town ?
I’m counting on you, Lord, please don’t let me down.
Prove that you love me and buy the next round,
Oh Lord, won’t you buy me a night on …

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Interested in really living simply?

Check out the Simple Living Network, a non-profit website (absolutely no commercials) that provides lots of information on how to pare down your material excesses.  The site is run entirely by volunteers, who sincerely try to practice what they preach.  Here's the basic approach, as indicated on the home page:…

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Spoof ads, anyone?

Madison Avenue is so clever these days that most commercials are, to some extent, fun to watch. Adbusters.org is working hard to top Madison Avenue, though, with its own spoof commercials.  Some of these are quite well done.                           You'll find more of Adbuster's spoof ads here.  Here's what Adbusters…

Continue ReadingSpoof ads, anyone?