Uh-oh, I’m annoyed again. Nothing new, just a recycled annoyance that popped into my craw today and won’t leave, I suppose, because this particular instance, while merely a minor irritation on the surface, indicates a raging cultural infection coursing underneath.
I’m easily annoyed by words used incorrectly in the hopes of making either the subject matter or the speaker sound more important or intelligent or valuable or necessary than it probably is. This happens regularly; verbal faux pas have been catalogued, column-ized and syndicated. Corporatespeak has created a behemoth of misuses and our own president plays with English as if it were a Nerf football to be tossed about, squished, stepped on, soaked in mud then caught in the dog’s teeth, and hey, don’t worry if a few chunks of actual meaning are missing.
This day, however, the word wasn’t grammatically trounced, but it assaulted my senses nevertheless, leaving an irksome sensation of unpleasantness, a bad taste on my cultural tongue. I was listening to news in the car, as most of my city lay without power after treacherous storms roared through the region. I mention this only because I normally listen to CDs in my car, music to soothe rather than news to agitate. I need calming when I drive so as to avoid my propensity toward early-onset road rage. Anyway, in the midst of the news, a commercial ran for a plastic surgeon who promises to make us all beautiful. He can create perfection. Upgrade us from our …