Who are you? Strangers can get a good idea based on a few dozen of your Facebook “likes.”

February 6, 2017 | By | Reply More

Psychologist Michal Kosinski developed a method to size up who a person based on their FB activity.

If you would like to get a small taste for what companies can do with Big Data, follow this link to Kosinski’s own website (found in the above article). I did this, and I was impressed. Based on 60 of your FB “likes,” a company can get a impressive read on who you are.

This is not just a parlor trick. This type of analytics can swing a tight presidential election.

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Category: Psychology Cognition

About the Author ()

Erich Vieth is an attorney focusing on consumer law litigation and appellate practice. He is also a working musician and a writer, having founded Dangerous Intersection in 2006. Erich lives in the Shaw Neighborhood of St. Louis, Missouri, where he lives half-time with his two extraordinary daughters.

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