Look what we are doing to our women in our advertising. Jean Kilbourne explains, in an excerpt of a one-hour video titled Killing Us Softly. I own the full version and it is thought-provoking viewing–or perhaps it struck my especially hard because I am the father of two daughters, aged 10 and 12. What can we do about the unrealistic way much advertising portrays women? Step one, according to Kilbourne, is to become aware of the problem.