Comments on: Now I get it! We’re all back in high school. http://dangerousintersection.org/2008/05/15/now-i-get-it-were-all-back-in-high-school/ Human Animals at the Crossroads of Culture, Science, Religion and Media Thu, 20 Nov 2008 12:46:48 +0000 http://wordpress.org/?v=2.6.3 By: Dan Klarmann http://dangerousintersection.org/2008/05/15/now-i-get-it-were-all-back-in-high-school/#comment-18577 Dan Klarmann Fri, 16 May 2008 15:17:05 +0000 http://dangerousintersection.org/?p=2595#comment-18577 I actually had teachers in high school who said that "these are the best years of our lives." My response always was, "You mean that it gets even worse?" Apparently the "worse" is mainly in aspects of life that mimic the adolescent experience, like the quadrennial popularity contest for head honcho in this nation. As to branding like these political slinging matches: Don't you remember the campaign for Pepsi that portrayed Coke drinkers as elderly fogeys? It had to do with whom Coke heads associated, rather than any subtle difference between the products. It was so successful that Coke, in desperation, reformulated and rebranded its trademark brew to dissociate itself from ... itself. I actually had teachers in high school who said that “these are the best years of our lives.”
My response always was, “You mean that it gets even worse?”
Apparently the “worse” is mainly in aspects of life that mimic the adolescent experience, like the quadrennial popularity contest for head honcho in this nation.

As to branding like these political slinging matches: Don’t you remember the campaign for Pepsi that portrayed Coke drinkers as elderly fogeys? It had to do with whom Coke heads associated, rather than any subtle difference between the products. It was so successful that Coke, in desperation, reformulated and rebranded its trademark brew to dissociate itself from … itself.

]]> By: Monica Kozeny http://dangerousintersection.org/2008/05/15/now-i-get-it-were-all-back-in-high-school/#comment-18575 Monica Kozeny Fri, 16 May 2008 12:35:26 +0000 http://dangerousintersection.org/?p=2595#comment-18575 Totally!! That is exactly what it is like Totally!! That is exactly what it is like

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